The newest edition to the American Eagle "We the People" summer series just about saved the campaign. It went from a couple of eye-roll-worthy low-quality country music videos to a folky rock image representative of the laid-back brand. Listen to the video below- Lissie does an amazing job of capturing the scents of summer, and AE's "fashionable ideals of love, happiness, freedom and youth."
I listened to this four times before this post was published. Yes.
Note: If you're interested in hearing the other two tracks that accompany the "We the People" series, here you are! (1, 2)
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